What did Brown-Forman do in response to Sazerac's $15 billion acquisition offer, according to the Wall Street Journal?

Brown-Forman rejected the roughly $15 billion takeover offer from Sazerac, as reported by the Wall Street Journal on Tuesday, citing people familiar with the matter.

Who is the owner of Jack Daniel's, and what was the nature of the reported transaction involving Sazerac?

Brown-Forman, the maker of Jack Daniel's, was the target of a roughly $15 billion acquisition approach from rival Sazerac, which it rejected, according to the Wall Street Journal report.

Brown-Forman Rejects $15 Billion Acquisition Approach from Sazerac, WSJ Reports

May 12, 2026

Brown-Forman has rejected a roughly $15 billion takeover offer from rival spirits maker Sazerac, according to a Wall Street Journal report citing sources familiar with the matter.

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Brown-Forman Rejects $15 Billion Acquisition Approach from Sazerac, WSJ Reports

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