How has L'Oreal used AI to accelerate its product development, and what specific innovation resulted from this approach?

L'Oreal has used AI to identify molecules in its skincare products that can be repurposed for shampoo, enabling it to create products four times faster than before; a key outcome was developing a shampoo that uses collagen to add lift and fullness to hair by predicting the effects of molecules on skin and hair.

What concrete examples does Mondelez provide to demonstrate AI's impact on recipe development and product performance?

Mondelez used its AI tool to develop Gluten Free Golden Oreo cookies and a refreshed Chips Ahoy recipe, and reported that 60% of biscuits created using the AI tool performed better in nutrition, sustainability, and cost—while compressing development time from months to weeks or years to months.

From Shampoo to Cookies, Consumer Products Get an AI Makeover

Jul 5, 2026

Major consumer goods firms including L'Oreal, Nestle, and Mondelez are leveraging AI to accelerate product innovation and optimize supply chains. L'Oreal repurposes skincare molecules for hair care, while Mondelez enhances cookie recipes to reduce sourcing dependencies.

reuters

2026-07-05

From Shampoo to Cookies, Consumer Products Get an AI Makeover

From Shampoo to Cookies, Consumer Products Get an AI Makeover

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