What drove Greggs' 7.2% sales increase in the first half of the year?

Greggs' total sales rose to £1.1bn for the first six months of the year, a 7.2% increase year-on-year, largely driven by the opening of 34 new stores — bringing its UK outlet count to 2,773 — and a 2.1% rise in like-for-like sales at existing stores, aided by price increases on key items at the start of 2026.

How has Greggs adapted its product range to cope with hotter UK summers?

Greggs adapted to increasingly frequent UK heatwaves by introducing iced drinks — including iced matcha lattes — last year and launching a more protein-rich salad range this year (e.g., chicken caesar and prawn layered pasta salads), alongside a successful new chicken roll in April, all aimed at attracting health-conscious and younger customers during hot weather.

Greggs sales jump as iced matcha lattes and chicken rolls become heatwave hits

Jul 29, 2026

Greggs reported a 7.2% sales increase to £1.1bn in H1, driven by new stores and popular summer items like iced matcha lattes. Pre-tax profits rose nearly 20% due to effective cost control on energy and key commodities.

theguardian

2025-05-20

Greggs sales pick up as its mac and cheese goes viral

2026-07-29

Greggs sales jump as iced matcha lattes and chicken rolls become heatwave hits

Greggs sales jump as iced matcha lattes and chicken rolls become heatwave hits

FAQ