Stock splits truly boost stock prices—but not for the reason you think.

Other highest-priced stocks in the S&P 500 include Booking Holdings (BKNG), at approximately $2,300; AutoZone (AZO), at approximately $2,040; Chipotle Mexican Grill (CMG), at approximately $1,600; and Mettler-Toledo International (MTD), at approximately $1,350. A common rationale for stock splits is that they make shares more affordable for individual investors—or employees—who might otherwise find high-priced stocks difficult to purchase. For example, consider a company with a $2 billion market capitalization, 1 million shares outstanding, and a share price of $2,000. After a 1-for-10 split, it would have 10 million shares outstanding, each trading at $200, while maintaining the same $2 billion market cap. Pre-split, each shareholder would receive nine additional shares for every one share held. An investor previously willing to invest only $200 could now buy one share—and do so at just $200 per share, rather than $2,000. Companies desire a diversified shareholder base comprising both institutional and retail investors—a group whose influence on markets and individual stocks has grown significantly in recent years. Yet this logic has become far less compelling in today’s market compared to just a few years ago. Most brokerages now allow investors to purchase fractional shares—i.e., ‘slices’—of individual stocks. Fidelity enables customers to buy thousands of U.S. stocks and ETFs starting from as little as $1. Robinhood users can even purchase one-millionth of a single share. An investor can effortlessly acquire $200, $1, $10, or $54.31 worth of a $2,000 stock. A Fidelity spokesperson noted that 2.3 million accounts used fractional-share trading last year. Moreover, many investors gain exposure via index-tracking ETFs, which already let them hold baskets of stocks at prices far below the aggregate cost of the underlying securities. In the past, stock splits may have been disadvantageous for investors paying per-share commissions (rather than per-trade commissions). But in today’s zero-commission trading environment—now standard across most brokerages—this drawback has essentially vanished. Options trade in lots of 100 shares, so contracts on high-priced stocks can be prohibitively expensive. Over the past two years, retail participation in options markets has exploded—potentially amplifying this effect. Yet this matters more for companies like GameStop than for Amazon or Alphabet. More accessible share prices make Amazon and Alphabet likelier candidates for inclusion in price-weighted indices such as the Dow Jones Industrial Average. While still speculative, Apple joined the Dow in 2015—just one year after completing its 1-for-7 split. Since its 1980 IPO at $22 per share, Apple’s stock has undergone five splits; adjusted for splits, its IPO price was merely $0.10.

Global and China Anti-Slip Coatings Industry Trends Insight and Investment Risk Outlook Report, 2025–2031

9.7.5 Rust-Oleum: Latest Corporate Developments 9.8 Teamac 9.8.1 Teamac: Basic Information, Anti-Slip Coatings Production Base, Sales Regions, Competitors, and Market Position 9.8.2 Teamac: Anti-Slip Coatings Product Specifications, Parameters, and Market Applications 9.8.3 Teamac: Anti-Slip Coatings Sales Volume, Revenue, Pricing, and Gross Margin (2020–2025) 9.8.4 Teamac: Company Profile and Core Business 9.8.5 Teamac: Latest Corporate Developments 9.9 Amsteps Products 9.9.1 Amsteps Products: Basic Information, Anti-Slip Coatings Production Base, Sales Regions, Competitors, and Market Position 9.9.2 Amsteps Products: Anti-Slip Coatings Product Specifications, Parameters, and Market Applications 9.9.3 Amsteps Products: Anti-Slip Coatings Sales Volume, Revenue, Pricing, and Gross Margin (2020–2025) 9.9.4 Amsteps Products: Company Profile and Core Business 9.9.5 Amsteps Products: Latest Corporate Developments 9.10 Randolph Products Co. 9.10.1 Randolph Products Co.: Basic Information, Anti-Slip Coatings Production Base, Sales Regions, Competitors, and Market Position 9.10.2 Randolph Products Co.: Anti-Slip Coatings Product Specifications, Parameters, and Market Applications 9.10.3 Randolph Products Co.: Anti-Slip Coatings Sales Volume, Revenue, Pricing, and Gross Margin (2020–2025) 9.10.4 Randolph Products Co.: Company Profile and Core Business 9.10.5 Randolph Products Co.: Latest Corporate Developments 9.11 Sherwin-Williams 9.11.1 Sherwin-Williams: Basic Information, Anti-Slip Coatings Production Base, Sales Regions, Competitors, and Market Position 9.11.2 Sherwin-Williams: Anti-Slip Coatings Product Specifications, Parameters, and Market Applications 9.11.3 Sherwin-Williams: Anti-Slip Coatings Sales Volume, Revenue, Pricing, and Gross Margin (2020–2025) 9.11.4 Sherwin-Williams: Company Profile and Core Business 9.11.5 Sherwin-Williams: Latest Corporate Developments 9.12 Henkel AG & Co. KGaA 9.12.1 Henkel AG & Co. KGaA: Basic Information, Anti-Slip Coatings Production Base, Sales Regions, Competitors, and Market Position 9.12.2 Henkel AG & Co. KGaA: Anti-Slip Coatings Product Specifications, Parameters, and Market Applications 9.12.3 Henkel AG & Co. KGaA: Anti-Slip Coatings Sales Volume, Revenue, Pricing, and Gross Margin (2020–2025) 9.12.4 Henkel AG & Co. KGaA: Company Profile and Core Business 9.12.5 Henkel AG & Co. KGaA: Latest Corporate Developments