What was Asda's most recent sales performance, and why did its executive chair call it a 'huge milestone'?

Asda reported a 0.2% rise in sales at established stores (excluding fuel) for the seven weeks to 18 August — its first trading growth in more than two years and the first since early 2024. Executive Chair Allan Leighton called this 'a huge milestone' and 'psychologically important for the business' because it marked a reversal from the preceding three months’ 2.3% sales decline, signalling renewed momentum after prolonged struggles with IT instability, inventory shortages, and intense competition.

What key operational and strategic changes has Asda implemented recently to support its return to growth?

Asda’s return to growth has been aided by improved IT system stability following the costly and disruptive transition from Walmart’s legacy technology after the 2020 takeover by the Issa brothers and TDR Capital; a stronger price position attracting more customers; and growing momentum in its online service, including a forthcoming technology partnership with Ocado to upgrade its website and delivery systems starting next year.

Asda Returns to Growth After More Than Two Years

Aug 28, 2026

Asda reported its first trading growth in over two years, driven by lower prices and improved online services. Executive Chair Allan Leighton highlighted IT stability and effective management of food and fuel price inflation despite crop challenges.

theguardian

2026-08-28

Britain needs clear economic plan to drive growth, Asda boss says

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Asda Returns to Growth After More Than Two Years

Asda Returns to Growth After More Than Two Years

FAQ