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Recently, the world-renowned sports brand PUMA has joined hands with the environmental protection public welfare organization First Mile ("First Mile"), based on the concept of influencing social concepts and sustainable development, to jointly create an environmentally friendly series of products made of recyclable plastics
.
Eco-friendly range of products made from recycled plastic
.
First Mile is a people-focused environmental charity that strengthens the micro-economy in places like Taiwan, Honduras and Haiti by collecting plastic bottles to create sustainable jobs and reduce pollution .
By sorting, cleaning, shredding waste plastic bottles, and turning them into yarns, they are ultimately used to make products and contribute to the environment .
microeconomics in other places
.
“One of the main purposes of the PUMA x FIRST MILE collaboration is to influence social perceptions, and in our 2020 product plan, we have already reused more than , quantifying, That ’s about 1,980,286 plastic bottles ,” says
Stefan Seidel , head of sustainability for the PUMA brand .
Quantitatively speaking, the amount of plastic waste in China is approximately 1,980,286 plastic bottles
.
In order to help every sports enthusiast move forward in a more environmentally friendly way, the PUMA X FIRST MILE environmental protection series products use two >'s leading advantage in the field of product technology, combining LQDCELL , HYBRID and PROFOAM Injecting midsole technology into the product, this series of shoes provides a more stable, cushioning, light and resilient foot feel
.
The leading edge in the field of product technology, the midsole technology such as LQDCELL , HYBRID and PROFOAM is injected into the product to provide a more stable, cushioning, light and resilient foot
.
The apparel series is designed to provide sports enthusiasts with a more comfortable, dry, fit and breathable wearing experience to help them improve their sports performance during training
.
The apparel series is designed to provide sports enthusiasts with a more comfortable, dry, fit and breathable wearing experience to help them improve their sports performance during training
.
because they create these recycled materials, ” said Kelsey Halling , head of partnerships at First Mile .
choose
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