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Saudi Basic Industries Corporation (SABIC), the world's leading diversified chemical company, has launched FORTIFY™ C11075DF and FORTIFY™ C05075DF, new specialized polyolefin elastomer foam solutions for both athletic and casual footwe.
The footwear business, especially sports and casual shoes, is growing global.
Frank de Vries, head of SABIC's global foam and lightweight materials business, said: "The DF in this model number stands for 'Footwear Dedicated' and we are the first to offer exclusive, custom foam materials for midsoles and sol.
FORTIFY™ C11075DF and SABIC® FORTIFY™ C05075DF feature consistent, low density and high performance, providing stable foaming, excellent resilience and higher compressive strength for better resilience and durability s.
Sunny Lee, global senior marketing manager of SABIC's foam and lightweight materials business, said: "About 70% of the world's sports shoes and casual shoes are produced in the Asia-Pacific regio.
