7 opportunities for drugstores under tighter regulation

years, the state has introduced a lot of strict control policies for retail pharmacies.

have a greater impact on pharmacies in the following areas:The first is to implement hierarchical classification management for retail pharmacies nationwide, the second is to introduce the zero-difference rate of hospital drugs by way of medical cost increase and financial subsidy, the third is to explore the coordination between the payment standard and purchase price of centralized drug medical insurance, and the fourth is to increase the basic medical institutions in the hierarchical diagnosis and treatment at the same time, the simultaneous construction of internal Pharmacies, expand the retail function of drugs, diversion of social drug purchases; fifth, to crack down on illegal acts of fraudulently obtaining medical insurance funds; and sixth, the delay in the development of pharmaceutical terminal consumption has always accounted for only about 20% of the market share, the sale of prescription drugs has always accounted for only about 10% of the market share.The new crown outbreak, which has not yet completely passed, has taught us many new lessons. The state is also thinking about the role of health, immunity, medicine's response to all outbreaks, and the role of social forces in emergency outbreaks. The future development of drugstores, should be combined with the new arrangements of the country, do a good job of cooperation.The pharmaceutical industry has the most policies, the tightest management, the most detailed regulations, and the most changes. Drug retailing is one of the most difficult areas in medicine. With the development of drug retailing, policy is more important than market:First, policy changes can influence or even determine market changes; Therefore, the degree of adaptation of retail enterprises to the policy determines the strength or even survival of retail enterprises, the development of pharmacies must pay attention to the policy, adapt to the market.Pharmacy development ideas "seven to" 1, to adhere to the policy bottom linein the field of drugs, the health care sector, is not only the fund-raising operation department, but also the control of costs of the policy regulatory authorities. Therefore, the health care sector must strictly control pharmacies, try to reduce the cost of funds. At the same time, the country's tax policy and drug supervision and other policies, will certainly become more and more stringent. In this regard, enterprises in addition to the appropriate way to reflect the effect of policy implementation and put forward their own perfect opinions, should be effectively observed, do not intend to be lucky psychology, drilling policy loopholes, greedy and cheap and suffer big losses.In particular, a small number of pharmacies use health insurance to pay for the policy of stealing health insurance cards to spend non-drugs and non-medical insurance drugs, resulting in some local health insurance departments over-correction, the introduction of the "pharmacy ban non-" this unreasonable provision. For regulators, it's because of waste food, and for pharmacies, it's because of small losses.Pharmacies should cooperate with the medical insurance department to crack down on illegal acts that infringe on medical insurance funds, especially to prevent co-operation and deception by internal employees who collude with consumers.

2, to do a good job in the drug management of thisEven into the big health field, pharmacies need to use drugs to operate this gold signboard. Therefore, to do a good job in drug retailing this industry foundation.First, to form a sufficient number and large enough of the reputation of the regional (in the future gradually transition to the national) leading chain.Second, there should be sufficient varieties, dosage forms, specifications and quantities of supply channels and drug stocks.Third, there should be responsive, timely deployment, fast delivery of logistics and distribution system.Fourth, there should be a standardized management system.Fifth, there should be enough pharmaceutical technicians, mainly practicing pharmacists.

3, as soon as possible to enter the e-commerce   The state encourages drug retailers to introduce internet plus. For pharmacies, physical commerce and e-commerce (store sales and online sales) are not so much two parts as two means. Physical pharmacies hold e-commerce, online sales rely on physical pharmacies. This is the new retailing of pharmaceutical retailing: the organic combination of pure e-commerce and traditional pharmacies, known as "Internet Plus".   E-commerce is suitable for the current hospital e-prescription, patients online drug purchase requirements (currently only young people, there will be more and more in the future), doctors multi-point practice (multi-point practice will inevitably transition to a more relaxed, more reasonable free practice), but also in line with the progress and development of social and business activities, more conducive to the sale of large health products and the implementation of large health services. Computers have also entered pharmacy management, replacing many manual links.   In response to this outbreak, retail pharmacies to create a "do not meet" drug sales, its role is not only in safety, but also convenient, can be fully in the past after the outbreak, continue to use.   There is no distance online. Pharmacies can fully promote "online booking shop", "online booking shop delivery" and other new delivery methods, the realization of online electronic transactions, to offline stores: online transactions, online payment, online confirmation information, and then offline to achieve and complete transactions.   Retail pharmacies have access to e-commerce, both external and internal. External approach: What needs of the market can be met by the Internet? Internal approach: What management can enterprises use the Internet to replace?

4, efforts should be made to open community health   The state has built a primary health care service system, increased unnecessary financial input and built an internal pharmacy, which should be said to go beyond the social demand for medicine and waste the existing pharmacy resources. Therefore, state-run document No. 13 of 2017 requires hospitals to stop building and divest outpatient pharmacies at the primary level, which is an opportunity for retail pharmacies to expand their field.   Further, retail pharmacies can also host health service centres. Primary medical institutions are mostly first-time outpatients, primary out-patient clinics and non-complex follow-up visits, and retail pharmacies can adapt to this change with the appropriate addition of medical personnel and drug varieties.   Retail pharmacies take over primary health service centers, not only can provide convenient medical services, but also can use the government's support and familiarity with the surrounding environment, establish the health management files of personnel in their own jurisdiction, truly implement the family doctor system, medical security to every family.   Judging from the response to this outbreak, a lot of specific work is being done in the community. If the retail pharmacy takes over the primary health service center, it can play a good role in the epidemic response and pharmaceutical business guidance within its own geographical coverage, in accordance with the unified arrangements of the government.

5, to use DTP to operate special drugs   DTP method is more suitable for drugs with obvious efficacy and higher price, which require good cooperation between medicines. It can improve the health insurance coverage and reduce the cost.

6, to adhere to the operation of large health products, the development of large health   Retail pharmacies are already part of the big health services industry. Now, retail pharmacies should seize the important opportunity of the new state of health service development, broaden the narrow drug retailing industry, and enter the large health service industry.   The future pharmaceutical economy will become a large healthy economy, which is a definitive direction of industry development. Its scope, from the main treatment, to disease prevention, treatment, rehabilitation, extended to longevity, smart, beautiful, strong, happy access and maintain. This is the central government put forward the medical economy to adjust the development of the general health direction.   Retail pharmacies should make great efforts to reform the supply side of such demand: first, to upgrade pharmaceutical services. We should be equipped with first-line professionals such as practicing pharmacists to provide medicines in a convenient, timely and attitible manner. Especially for the elderly, chronically ill and rehabilitation patients, we should explore effective forms of service; It is possible to create conditions and strive to assume the functions of community health service centers, combined with the setting of pharmacy clinics and sitting doctors, to provide primary diagnosis and simple treatment; Combined with the characteristics of pharmacies, the scale of operation and the needs of the surrounding residents, to carry out a variety of operations, especially in the broader health category of multi-business.   Drug retailing should make use of its good social image and marketing network to sell health care products, nutrition products, maintenance equipment for exercise, rehabilitation, sports health care equipment and other related products at the same time. Pharmacies sell these "two nons", the market has demand, the law does not prohibit. And retail pharmacies have a unique intensive operating advantages and market reputation advantages. In the economically developed, high level of consumption in large cities, health care products, cosmetics and other large health products sales, very popular with the masses.

7, we should vigorously do a good job with the government departments of communication   At present, the central government attaches great importance to the business environment of enterprises under the premise that enterprises should take the initiative to establish and relevant departments at all levels of government contact, often to the government departments to reflect their own views and voices. One is to get guidance from government departments, the other is to get the implementation of the corresponding policies of the state, the third is to have a fair competition, standardized and orderly business environment, and the fourth is to hope that legitimate rights and interests can be effectively protected by government departments and even the law.   The policy demand of pharmacies 1, the zero rate brings the very low price of hospital drug sales leads to unfair zero rate objectively forms the state-funded promotion of hospital pharmacies and retail pharmacies unfair competition, aggravating the medicine. It is not realistic to say that eliminating the zero rate can reduce medical costs: if medical price increases are allowed, they deceive patients, and if they are not allowed to raise prices, they bully hospitals. Whether or not the price is raised, it has caused unfair competition for pharmacies.   2, the unified payment standard card dead drugstore sales of some drugs hospitals to enjoy various subsidies, no drug operating costs, no taxes, no investor returns, and pharmacies sell drugs have these expenses, medical insurance for this unified payment standard, is extremely unreasonable practice. Drugstores to carry out such competition, there is no fighting power, let suffred out.   This unified medical insurance payment standard, coupled with the hospital drug sales rate, clearly is to keep patients in the hospital to buy drugs, strengthen and cure medicine. Pharmacies may be forced to withdraw from the operation of health insurance drugs;   Therefore, the unified standard of medical insurance payment, is not only medicine, but to medicine, medicine, drug retailing seems to have no need to exist.

3, improper repeated investment in primary medical institutions, waste of resources to trigger vicious   The attitude of local government departments was a decisive factor after the issuance of State Office document No. 13 of 2017. It is hoped that the document will be implemented as soon as possible, "with the conditions to explore the divestiture of outpatient pharmacies from medical institutions".

4, health insurance-related policies have not yet been fairly   (1) With regard to the fixed-point management of the fixed-point management of medical insurance drugstores should not focus on tightening market access. Access should be relaxed and management tightened in accordance with the requirements of the State Council for leniency and strict control. It is gae that the standards and fixed-point rules of medical insurance should be made public, and that the penalties for violations of laws and regulations should be strictly enforced and complaints should be allowed. Both are subject to social supervision.   The main problems to be solved now are unscientific fixed-point and unfair supervision after fixed-point: mainly unnecessary quota restrictions, unreasonable fixed-point conditions, irregular enterprise autonomy constraints, different hospital pharmacies policy treatment restrictions. It is suggested that the Health Insurance Bureau should make adjustments.   (2) About health insurance