A dreamer on the road to the revitalization of frontier rural industries

Reporter Zhou Yan

From going to villages to set up stalls to making cooperatives into "national farmer cooperative demonstration societies", from women in mountainous areas to being rated as "national 38 red flag bearers", from establishing "three rural areas" service stations to being rated as "advanced models of social poverty alleviation in Yunnan", from establishing farmers' cooperatives to being rated as "top ten farmers in China".
.
.
Yao Meixiu, head of Fuxin Fruit and Vegetable Professional Cooperative in Jianshui County, Honghe Hani Yi Autonomous Prefecture, Yunnan Province, has never stopped on the road to developing and expanding the potato industry
, a characteristic industry in border villages.

In the 90s of the 20th century, Yao Meixiu returned to her hometown to start a business
.
She set up the "Three Rural Areas" service station, founded a farmer cooperative, and adhered to the development direction of scientific, branded, and market-oriented, and created a national "one village, one product" demonstration village, demonstration society, demonstration brand and demonstration industry, and promoted a total of more than 1 million mu of potato planting area, driving more than 1 million farmers to increase income, absorbing and providing employment opportunities to 1 million person-times
.

Scientific and technological innovation empowers industrial development

To grasp innovation is to grasp development, and to seek innovation is to seek development
.
As a member of the Communist Party at the grassroots level in the border mountainous areas, Yao Meixiu is well aware of the importance and necessity of
entrepreneurship and innovation, scientific and technological innovation, and industrial revitalization in the rural areas of the border mountainous areas.

Yao Meixiu gives full play to her role as a pioneer and model, constantly innovating learning methods and enriching learning content
.
She has undertaken and completed 15 vertical and horizontal scientific research projects such as the National Comprehensive Agricultural Development and the National Farmer Cooperative Demonstration Society Project, obtained 18 independent intellectual property rights such as invention patents, and created 35 technical specifications and standards for green high-quality and efficient planting, production and processing of potatoes; He presided over the development of 15 pollution-free green ecological foods and the completion of
18 green food design schemes.

At the same time, Yao Meixiu has continuously accelerated the transformation of scientific research achievements, integrated innovation and promotion and application, and radiated more than 500 townships and villages in more than 50 counties to vigorously develop the potato industry
.

In order to give full play to the leading role of science and technology demonstration, Yao Meixiu led the cooperative to innovate development goals, innovative development ideas, and innovative development models, with the concepts of "a small potato, a big industry", "an ecological pastoral, an entrepreneurial story" and "a business park, an innovative model", and actively explored "party branch + cooperative + farmer + base", "academician expert team + science and technology commissioner team + science and technology service team + agricultural technology promotion team", "field order market + direct procurement of origin + platform marketing + live broadcast with goods + Internet +" Market "technology + standard + brand + green food industry" new format and new model; Establish academician expert workstations and scientific and technological expert service stations, deepen the integration of agricultural science and education, production, education and research, and systematically carry out product innovation, technological innovation, model innovation, management innovation and organizational innovation activities centered on quality and efficiency and scientific and technological innovation as the core
.
At the same time, it has established a national rural entrepreneurship park, established a Yunnan rural entrepreneurship and innovation demonstration base, built an innovation and entrepreneurship platform, promoted entrepreneurship with innovation, brought employment through entrepreneurship, cultivated 156 new business entities and more than 350 science and technology demonstration households, absorbed and provided 5,500 employment opportunities, and benefited more than 25,000 people
from radiation.

As the secretary of the party branch at the grassroots level in the rural areas of the border mountainous areas, Yao Meixiu also attaches great importance to the protection of the ecological environment, and implements the concept
that green waters and green mountains are gold and silver mountains 。 As the first completer, she presided over and completed the special project of creating potatoes with high grain yield in Yunnan Science and Technology Innovation Province, actively promoted green production, green management and green technology, built 2 100-mu core areas, 2 1,000-mu display areas, and 2 10,000-mu demonstration areas, built a green and efficient potato demonstration base with an area of more than 38,000 mu, drove the development of radiation surrounding areas by 75,000 mu, increased the yield efficiency of mu in the demonstration area by more than 25%, and drove the mu production and efficiency increase of more than 15% in the area; 35 new varieties were tested and demonstrated, and 6 were successfully popularized and applied; Fifteen new methods and technologies of green production have been demonstrated and promoted, making outstanding contributions
to the expansion of rural characteristic industries.

Achievement sharing Join hands to get rich

After years of development, Yao Meixiu has successfully built the traditional potato industry into an advantageous characteristic industry for the development of rural economy in border mountainous areas, and provided successful experience
for farmers to learn from.

In 2007, Yao Meixiu established the "Three Rural Areas" Service Station in Dianwei Township to operate and produce agricultural input products, and provide free information services such as product market purchasing and sales for farmers in mountainous areas, and actively serve the "Three Rural Areas"
.
In the process of operation, she often sells seeds, seedlings, fertilizers, pesticides and other agricultural products to needy households on credit, with a credit amount of more than 200,000 yuan, and at the same time explains the scientific knowledge of seed seedlings to farmers, so that farmers know how to plant and how to manage
.
In order to better serve the people in mountainous areas, she also often went to remote villages to guide production
.

In 2010, she founded Jianshui Fuxin Fruit and Vegetable Professional Cooperative, adhering to the policy of "farmers, cooperation and development", constantly improving the organizational management structure, strengthening post responsibility management, improving production and processing management, strengthening financial system management, and promoting the construction of a comprehensive quality management system, innovating production and operation mechanisms and systems, operating honestly and trustworthy according to law, and committed to leading more farmers to embark on the road
of increasing income and becoming rich.

Yao Meixiu said that in the early days of the company, there were only 15 members, but now it has increased to 171, and the number of farmers has increased from 1,350 to 3,350
.
The income of members is more than 35% higher than that of non-members, and the income of franchised farmers is more than 25% higher than that of non-franchised farmers
.

Yao Meixiu presided over and completed the National Agricultural Cooperative Demonstration Society project as the first completer, and built a national pollution-free cultivation demonstration base covering an area of 5,000 mu, driving a radiation area of 50,000 mu, directly benefiting more than 35,000 farmers
.
At present, the local potato planting area accounts for more than 85% of the total cultivated land, the planting income accounts for more than 85% of the local economic income, and the planting farmers account for more than
90% of the total local farmers.
Under her leadership, the local pollution-free standardized cultivation coverage has reached more than 97%, the household rate of advanced technology has reached more than 95%, the coverage rate of improved seeds has reached more than 95%, and 5 pollution-free agricultural product green food certifications have been obtained, more than 30 new products, new technologies and new methods have been developed, and the national "one village, one product" demonstration village and demonstration society
have been built.

In order to help more farmers, Yao Meixiu was also invited to participate in the sharing meeting of rural innovation and entrepreneurship new vocational farmer training results, such as Mengzi Leading Goose Training and Chuxiong Vocational Farmer Training, and unreservedly shared her innovation and entrepreneurship experience, scientific research and innovation achievements with rural young friends and women in mountainous areas; Through the sharing of farmer field schools and poverty alleviation workshops, more than 30 scientific research results, such as new technologies for soil testing formulas, biological control and green prevention and control, were shared with farmers free of charge; The successful experience and professional theoretical knowledge summarized over the years were compiled into a popular science manual, distributed to farmers free of charge, and provided consultation and guidance and tracking services, and directly contacted 56 poor households to help establish a file
.

In the vast land of our country, there are still too many "three rural areas" workers like Yao Meixiu, silently taking root in the rural grassroots, constantly seeking, chasing and fulfilling dreams on the road of industrial revitalization in border rural areas
.

China Food News(December 20, 2022, Version 05)

(Responsible editor: Gao Jiaodi)