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    Home > Medical News > Latest Medical News > At the end of the year, the pharmaceutical company this department is starting to carry the pot again!

    At the end of the year, the pharmaceutical company this department is starting to carry the pot again!

    • Last Update: 2021-01-31
    • Source: Internet
    • Author: User
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    At the end of the year, looking forward to, looking forward to, pharmaceutical companies government affairs back pot moment, came again! Why say a word?! On January 17, 2020, the country's second batch of volume procurement opened, an average decline of about 85%, the highest decline of 93%.
    December 28, 2020, the new version of the national health insurance directory was officially launched, a total of 119 kinds of drug negotiations were successful, of which 96 successful out-of-catalog negotiations, 23 kinds of catalog, the total success rate of negotiations 73.46 percent, the average price reduction of successful drugs 50.64 percent.
    Plus in 2020, Jiangsu Sunshine Hanging Network, Guangxi Group procurement, Jiangxi belt procurement, Wuhan belt procurement and a series of crazy price reduction rhythm, finally let a lot of corporate government affairs, in the poor 2020, handed over a poor Baba answer.
    the Department of Public Affairs and laid several steps for young people who had just entered the workplace, where life was ravaged.
    This year, in the pharmaceutical policy of thunder and rain, the vast number of government officials to "can be on nine days to take the moon, can be under five oceans to catch, talk and laugh Kaige also, there is nothing difficult in the world, as long as Kenden climb" big Fearless, snow-seeking plum, according to Tussauds, large and small domestic forums, salons, association meetings, to participate in countless, business cards handed out hundreds, smiling face do not know to accompany out thousands of, the key moment, their own appeal can not get "advocacy."
    the brick face that you usually maintain looks good and it's hard to do.
    his boss's face ugly, government officials are always asking themselves: what should be done next?! To give a living example: a pharmaceutical company to do catalog supplements, two markets to report: a province said why not sell well? It's because you don't go into the catalog and patients who pay for their own medicine don't buy it.
    government to do it as soon as possible; a province says why not sell well? Because into the catalog, reimbursement and competitive price difference is not big, there is no advantage.
    government affairs to be taken out of the catalogue as soon as possible... So, the enterprise's government affairs staff looked up to see the sky, smoked a cigarette, vomited a circle, feeling the self-talk of a classic ancient poem: his master's ... The vast majority of government officials seem to have seen that the year-end prize has shrunk and is already the last gentleness of 2020. at the end of
    the company's advanced, like hidden in the public toilet toilet paper, at first glance let people look forward to, pull hard to find that the rest is actually only exposed half.
    the new situation, is the government affairs doing well or not? Divided into two, neither good nor bad.
    good premise is that their own quality should be excellent.
    not only have keen observation ability, information capture ability, policy analysis ability, but also have good writing skills and communication skills.
    the new situation of government affairs, more is the prior impact, process tracking, after-the-fact summary.
    before a policy is introduced, this work will undoubtedly be successful if government officials are able to use their expertise, think from the government's point of view and take action to provide appropriate help to the government.
    After the introduction of the policy, the role of government officials more is information transmission, accurate interpretation, the role of feedback, to achieve the ultimate government officials, often in a small policy space to find out the balance of interests, to solve the problem to the maximum extent or to turn large problems into small problems.
    in the after-the-fact summary link, government officials are often able to stand in a highly rational policy summary of the success and failure of the project, the success and loss, put forward rationalization proposals, for the development of new projects to set a good foundation.
    from this point of view, government work is good work.
    , what kind of government work is not good? All day mixed in the winery, forum, just want to know what the other side eat, wear what, drink what, just want to drink with the other side, touch the cup, everything only want to use the so-called "emotional marketing" to PR, open your mouth is DRG, shut up is GPO, in fact, the heart is very empty.
    , which has neither technical content nor professional ethics, has been abandoned by more and more enterprises.
    such a government work, must be more and more difficult to do, more and more hope-poor.
    the new situation of pharmaceutical enterprises government affairs, in fact, more and more attention by the boss.
    the bosses of many enterprises, more and more highly concerned about government affairs, requiring the relevant departments to consider from a global perspective, stand at a new starting point, government affairs to do a thorough detail.
    but in today's increasingly difficult to enter the base drug catalog, with volume procurement price reduction faster and faster today, what should government affairs do? In fact, this article has given the answer in the previous.
    In a word, the new situation of government officials, to know how to grasp the policy trend, really learn to think differently, understand the policy-making and organizational concerns of the pain point, really make the interests of enterprises focus on the point can be in line with the policy, both balanced track and not out of orbit, only in this way, is the final embodiment of the results of government affairs work.
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