How did the two sessions affect the coatings industry?

The CPC Central Committee’s proposal on formulating the "13th Five-Year Plan" proposes to promote a new type of urbanization centered on people.
Deepen the reform of the household registration system, and promote the migration of agricultural migrants who are capable of stable employment and living in cities and towns to settle in cities with their families, and have the same rights and obligations as urban residents.
Implement the residence permit system and strive to achieve full coverage of the permanent population of basic public services.

The impact of the new urbanization policy on the coatings industry is obvious.
Construction projects such as sponge cities, underground comprehensive pipe corridors, and shantytown renovation will bring trillions of investment.
As a material for renovation projects, the market will inevitably be disturbed, and migrant workers Policies such as urbanization will also revive the home improvement market, and these are closely related to the paint industry.
Therefore, the bosses of paint companies should stop saying that there is no market anymore.
Opportunities will not wait for others.
If they do not pay close attention to the "supply-side reform", I am afraid that there will be no chance to connect to the market.

2.
Real estate regulation and destocking: find the right direction to open up the market

The current real estate market can be said to be two days of fire and ice.
The housing market in first-tier cities continues to be hot, and house prices are showing a trend of jumping; but third- and fourth-tier cities are still facing tremendous pressure to reduce inventory, and house prices are stagnant.

In order to eliminate inventory, the state has introduced a series of policies, including down payment reduction to 20%, reduction of deed tax and business tax, and provident fund purchases in other places.
Measures have been introduced.
The effect of real estate regulation and destocking cannot be assessed, but this trend is beneficial to the coatings industry.
Like the impact of new urbanization, real estate destocking will inevitably increase the demand for coatings, especially for architectural coatings.
This should also become Tu Qi's top priority for market development.

Coatings and real estate are closely related.
The real estate market is sluggish, and news of slow growth in the coatings industry is often reported in the newspapers.
However, we also see that there are still many real estate companies that have achieved amazing growth.
In 2015, China's paint production increased by 3.
8% and sales increased by 7.
1%.
, Profits increased by 10.
9%, who said that when the market is at its worst, it will be rewarded if you work in the right direction.

3.
"Internet +" and rural e-commerce: keep pace with the times and keep learning

The government work report last year put forward the two concepts of "Made in China 2025" and "Internet +" for the first time, and this year further calls for breakthroughs in "Made in China + Internet".
The Minister of Industry and Information Technology Miao Wei previously stated in public that the Chinese government plans to transform from an industrial power to an industrial power in three 10 years.
The "Made in China 2025" Planning Outline is the first 10-year action plan.
The goal is to elevate China from the third-party array of global manufacturing to the second square.
The ultimate goal is to be among the first phalanx by 2045.
Miao Wei also said that "Internet +" is a powerful tool to achieve the three-step goal and the first step "Made in China 2025", which will provide support for industrial intelligence and provide new impetus for economic development.

It is worth noting that 2016 is the first year of the "Thirteenth Five-Year Plan".
How to start the upgrade path of China's manufacturing has an important guiding role for various industries.
But as the Ministry of Commerce said, no matter what the transformation is, the key is to find a clear model that truly improves the ability to serve consumers and meet consumer demand.

Extended reading: Here is what you want to know about "Internet+" and paint e-commerce

Today, when "Internet +" has become a hot topic, paint companies in the traditional industry cannot be separated from it.
The best way is to accept learning new things and try to cooperate with the Internet field based on their strength.
For what an enterprise can accomplish, industry associations and government departments should formulate a five-year plan and a ten-year plan, step by step, and let the industry realize the "Internet +" from the inside out.

There are two important factors in the "Internet +" of paint companies, one is employees and the other is affairs.
In these two aspects, the Internet is used to understand and implement, replace, optimize and reconstruct all asymmetric links of information, or simply create New business value chain.
The important thing here is to have an Internet mindset, that is, to embrace the Internet, and not just to use the Internet as a tool.
To be specific, firstly, we must use Internet technology to transform existing businesses, connect online and offline, make it easier for users to contact manufacturers, and use big data to improve efficiency; secondly, we must use Internet thinking to arm all personnel and transform internal business management.
And the industry’s upstream and downstream value chains, including users’ full participation in forced management upgrades, KPI assessments, and full customer service, so that the Internet spirit of “equality, openness, collaboration, and sharing” can take root; finally, use the Internet model to develop New business, integrating internal and external resources, and reconstructing the entire commercial value chain using the Internet mode of play.

In addition to "Internet +", this year's government work report clearly "promote e-commerce into the countryside", which is good news for the enterprises that are opening up the rural market.
Moreover, rural e-commerce will extend to more impoverished areas.
The government work report pointed out that in poor counties, we must vigorously cultivate characteristic industries, support employment and entrepreneurship, and solve problems such as access, water, electricity, and Internet.
This also means that the infrastructure of rural e-commerce will be better.

Rural e-commerce will be developed, so can the paint enterprises that specialize in the township market get it done once and for all? In my opinion, it may not be necessary.
The development of rural e-commerce will also bring more information and choices.
In the past, paint companies could receive good publicity effects by doing wall advertising in rural areas, but I am afraid that they want to be so cute in the future.
It doesn't work, so we still have to keep pace with the times, spend more thoughts on this vast market, and get more returns.

4.
The Belt and Road Initiative and Free Trade Zone: Development requires "going out"

Promote the construction of the "Belt and Road", promote the G20 to strengthen cooperation, and advocate the establishment of the Asian Infrastructure Investment Bank.
.
.
China has extended a hand to the world.
China's comprehensive deepening of reforms will not only provide a strong impetus to China's modernization drive, but also bring new development opportunities to the world.

During the "13th Five-Year Plan" period, China proposed to adhere to independent and reciprocal opening up, strengthen strategic planning for going global, coordinate multilateral, bilateral and regional open cooperation, accelerate the implementation of the free trade zone strategy, promote the construction of the "Belt and Road", and promote both land, sea and overseas Linkage, east-west opening.
(Source: Global Coatings Network) (For more information, please log in: Global Coatings Network http:// )