How do paint companies sell paints with WeChat marketing?

China Paint network
: Today, the new media momentum is booming, major enterprises are looking forward to running on this hot soil. WeChat is another big platform after Renren and Weibo, for
coating enterprises
, the cost of marketing new media is very low, the spread of a wide range, naturally can not be let go. But
coatings
how can enterprises sell coatings through WeChat?
WeChat's media properties are still very strong, users participate in activities, viewing content habits or some, WeChat for paint merchants as a means of communication, can achieve this effect has been very good, for
paint brand
and sales, whether it is Micro-blog or WeChat, or traditional media marketing activities, are just a booster, do not regard him as their own Noah's Ark. Only a holistic, multi-channel marketing pitch can truly achieve what you want.
Gradually, more people play WeChat, but really can play WeChat, or can sell paint through WeChat dealers are not many, the key is that some dealers do not believe in new things, do not want to try, do not want to spend time to learn new sales methods.
The next time, how to quickly target potential customers through WeChat, how to push invited customers to visit the store through messaging, how to increase fan loyalty through WeChat sharing, etc., is the paint companies need to study the problem in depth.
First of all, the use of WeChat's basic functions, the use of "nearby people" and "shake a shake" can find a lot of potential customers, at first may be near the friends are only competitors or other categories of dealers and guide purchases, but later added friends are new, is certainly to building materials city owners, so the success rate will be relatively high.
second, is to enrich their WeChat page, retain more attractive and valuable information, so that others will pay attention to you will be more impressed, suggested pictures-based, article-assisted.
, update relevant information in a timely manner, and use information from articles and other categories of accounts on the sharing site to expand the scope of impact.
, the current paint enterprises must keep up with the trend of development of the times, and actively use this new marketing methods to achieve longer-term, longer-term development.