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    Home > Medical News > Latest Medical News > I just want to ask, can a medical representative do it for the rest of his life? Multiple MNC questions on behalf of the soul

    I just want to ask, can a medical representative do it for the rest of his life? Multiple MNC questions on behalf of the soul

    • Last Update: 2021-01-15
    • Source: Internet
    • Author: User
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    We don't sell anxiety, but the now pharmaceutical industry environment does add to their anxiety.
    We interviewed 8 first-line medical representatives, some are full of confidence in the future after 90 new generation, some are experiencing painful thinking do not know what to do next middle-class generation, and more than 10 years of industry, once in the MNC promotion to management post and then return to the drug generation, strong personal ability but not good relations between the senior and upper levels of the senior "old gun", there are some seemingly "doing nothing", with the wave gradually, the medicine generation when the work.
    we chose three of them and will tell you their stories.
    pharmaceutical representatives are the base and cornerstone of China's pharmaceutical industry, more than 80% of the total profits of the 300 billion pharmaceutical manufacturing industry, is the work of millions of pharmaceutical representatives.
    Although this medicine represents this position, we all understand that it is an indispensable bridge and link between pharmaceutical companies and doctors, know that "specialization" is a necessary and inevitable future state, but from the current situation to the future of the transformation process, those who have been the status quo has been flattened by the corner of the people who are doing so, is a question that every pharmaceutical person has to think about.
    want to say, times go forward, my generation up! Like this industry, mountains and waters are in doubt, willow dark flowers and a village;
    's not standing and talking without back pain, it's a real heart.
    story one: be cut, the core or not performance.
    Name: Yang Fan (analytical) Age: 90 years of employment: 5 years of the company: the local pharmaceutical industry head disease field: pain, metabolism Yang Fan very much in line with our interview, he felt anonymous interview, can really open the talk.
    really talked a lot.
    he said the layoff this matter, with the peer's friends have talked a lot, we also have psychological expectations.
    have a clear career plan for some of these peers, and to be clear is to know why you're doing what you're doing and what's next.
    He is one of these people, in 2018, he went back to school, without affecting the work of the premise, let the academic qualifications, the goal is to enter the university after graduation as a counselor, "the university simple point, the pharmaceutical industry gray area too many."
    the other part doesn't really know what's going to happen next, and some don't even think about what they're going to do next.
    to go with the flow, over and over.
    "I'm really worried about this part of the people, older, not highly educated, if it is layoffs, they will be the hardest hit."
    Yang Fan said that the layoff of this matter, in every industry is commonplace, the pharmaceutical industry is not only now more, in the past, the core or personal performance, of course, under the influence of the collection, this performance is not up to standard resulting in layoffs, there will be more.
    his current company, is the industry head, contact with the peer is also mostly from the industry head.
    he said that local pharmaceutical industry head companies, because the overall situation is still good, so do not directly force layoffs, if direct layoffs, there will be compliance and other problems.
    more is to let the representative transfer, and then reduce the responsible market or hospital, and then improve the performance appraisal indicators, so that people do not see hope, take the initiative to leave.
    fact, this is tantamount to a disguised layoff.
    he's okay, the main product he's responsible for hasn't been included in the collection.
    himself privately thought: "Why the competition is into the collection, and I did not, the company did something?" The company did do something, but long before the harvest began.
    he is responsible for the drug, is the combination of anti-creation, the original research drug changed the structure, according to the new drug was approved.
    there is no follow-up in the market, it's exclusive.
    " crooked right, when the project, certainly did not think that 10 years later there will be a collection of this thing.
    " but he's worried, too.
    because he is responsible for the competition, almost all into the collection, and these products and adaptation certificate exactly the same, but the price is several times worse.
    health insurance bureau will not be in this case, specifically a provision, no longer based on the generic name of the prescription, but according to the instructions on the certificate of adaptation.
    from the current level of collection and implementation, his concerns have a realistic basis.
    now he sees layoffs, mostly because of the collection.
    "No cost, naturally no one 'runs'."
    But there are exceptions, the same industry head, sales model outside the unique company, a product into the collection, the price has been reduced four times, there are still people in contact with the doctor, exchange costs.
    that this may be related to the sales model, when the representative is responsible for more products, a wide area, can move the space is large.
    Yang Fan's plan for himself is to leave the pharmaceutical industry after 3 years, but not how to feel about the industry, but feel that the current mechanism and system of local pharmaceutical companies, so that he does not adapt, think for half a day, he concluded that there is "a problem with corporate culture."
    he felt that the company's boss mainly attacked the upper-level relationship, high housing construction to pave the way for the company, this is justified, but also need to care about the training of the bottom staff and suffering.
    but he felt that in a short period of time, this situation can not be changed, the local pharmaceutical company's business model is the sea of people tactics, advance capital, no technical content, the marketing department like decoration.
    he also reflected on why local drug companies were not working when they poached the market elite from MNC's high salaries.
    his answer is that the product doesn't work, there's no innovative medicine, and the marketing department doesn't work.
    performance is not good, wages are naturally not high.
    Yang Fan said his salary level is medium between colleagues, about 10,000 yuan.
    but there are some people around, only about 5000 a month.
    fewer new recruits to the school, about 3000.
    there is a huge difference between this and foreign pharmaceutical companies.
    high turnover from low wages, and his team has basically changed blood for three years.
    more than 1,000 schools a year, leaving 300, is a good year.
    has been a medical representative for 5 years, he felt that the profession now and even for a long time to come, will be the bridge between doctors and pharmaceutical companies, whether it is normal or abnormal appeal, need the person in this position to pass.
    he had thought about leaving, he hoped the industry would get better and better.
    Story II: Layoffs don't make people particularly afraid Name: Xiaowu (ad.) Age: 90 Years of employment: 5 Years Company: MNC Disease Field: Tumor Xiaowu sounds much more mature than his actual age, and in his five years in the industry, the industry is no more special than any other industry.
    about getting a raise, changing jobs, and planning your career path is far more important than focusing on layoffs, "I didn't particularly think about layoffs."
    's nothing ignominious about layoffs, there are things you can't control.
    collection is also good, strategic adjustment is good or is the product line life, no matter what the reason behind it is ultimately that the company does not want to invest more, streamline staff to reduce costs.
    the results, it is better to put aside those who do not transfer with your will, do what you can, this is Xiaowu in the career planning logic support.
    that's why he might even choose to go one step further than lay off workers.
    late last year, Xiaowu voluntarily chose to leave the previous company, to the japanese company, "also do the field of oncology."
    no higher salary and position than the previous company, the reason for choosing to change jobs is better development opportunities in the future.
    " income and position are attractive options, but you have to figure out what you want.
    " before the company responsible for the product will be collected, although everything has not been finally implemented, but Xiaowu felt it was time to change positions.
    many colleagues advised him not to go to that point as well as wait, even if really wait until the layoff, take compensation and then go no later.
    Xiaowu doesn't think so, "If (the new job) is better for personal development, it's better than staying in a place and waiting for compensation."
    " first-step results make Xiaowu look less anxious.
    's not the first time he's made a similar choice.
    the beginning of Xiaowu to do general medicine into the line, and then several times considered his determination to turn to special drugs, to MNC to do tumor products.
    process is not easy to talk about.
    experience of entering a new field is not an advantage, "in all aspects of income is not good."
    " good in the embarrassing transition period has passed, it is precisely because of this experience so that Xiaowu in the face of layoffs appear more bottomless.
    in today's situation" may be more difficult to do.
    " "People around me are not particularly pessimistic about layoffs, nor are they particularly afraid of layoffs."
    " of course age is also an advantage.
    30-year-olds are likely to be more cautious, with more concerns about the region, the products, and their own development plans.
    " Xiaowu is far away, but he also has other considerations.
    ability to be representative is important, but it also requires luck.
    your region, products, markets, your boss, and so on.
    "His professional goal is the marketing department of a multinational pharmaceutical company.
    as for the coming filing system, collect these topics Xiaowu look very light.
    ", there is no need to specifically say something to convey medical information, this job is a sales job, there are a lot of real things in it, there are a lot of indicators.
    even if not to back indicators will have other goals, alternative indicators, do not assess the results will also be assessed process.
    really do not back the indicator is equal to the income reduction, income down into the industry must be reduced.
    " from the point of view of a medical representative, Xiaowu will also feel some worry and ideas of the place, but these are not their own can be left and right.
    and from a different perspective, the tide of these industries is not insopowic, "after all, medicine is not a general commodity."
    : I just want to ask, can the medical representative do it for the rest of his life? Name: Baogo Age: 80 years of employment: 13 years of the company: domestic enterprises, MNC disease field: tumor Baogo graduated in 2007 on the representative.
    changed five or six companies, and the longest one stayed for seven years.
    " chat with Bogo was repeatedly mentioned, instability is like a medical representative of the profession of a note.
    he sees as far from the worst outcome of the layoffs.
    's most recent departure occurred late last year at a large multinational factory.
    As a qualified pharmaceutical representative, Bao brother looking for a job somewhat talk about salary and product selection "qualifications", so he chose an MNC for the product new adaptation certificate listed specifically formed pharmaceutical delegation team.
    join the company, Baogo judged that the new adaptation certificate will be approved after a good prospect.
    after the event is much simpler, nearly a year of pre-market preparations for the invasion of the industry for many years for Bao brother is familiar.
    but who had wanted the product new adaptation certificate failed to be approved as scheduled, time dragged on.
    less than half a year before the company began to act.
    " situation, regardless of domestic enterprises or foreign enterprises, so that you transfer is the first choice.
    ", after all, the company to lay off a large amount of compensation.
    people who have experienced it a few times know that the transfer is much the same.
    was first transferred to a specially arranged position, "there is no way to feed a person."
    came a variety of pressures, all kinds of slugs, the purpose is "to make you feel awkward, can not adapt to their own walk."
    ", even if not self-destruction, in the face of "dead and alive" employee enterprises will also sacrifice the "PIP behavior performance reform" banner.
    " ability does not match your current position, the company can ask you to leave.
    " had known that a group of baoge had chosen to leave.
    the new adaptation certificate approved this year was picked up by the original pharmaceutical delegation.
    's not without a promotion.
    he was promoted to regional marketing manager by a foreign company a few years ago, jumping out of the line.
    but perhaps "personal character reasons, not so bold, leadership" Paul brother this leader did not happy.
    "I enjoy picking my own products and growing up with a team of products."
    " result is that Paulgo is back to do medicine on behalf of.
    35 years old is like a bump.
    old age, experienced many adjustments in the heart of Bao brother also wavered.
    "At first I thought I could be a representative for the rest of my life, but now I'm starting to doubt it."
    " is vulnerable to corporate strategy and restructuring, even more so for highly experienced medical representatives.
    Even if the performance is good, long-term wages to take higher than others have their own style and ideas, each change of leadership or market environment is not good, the company's optimization costs are easy to be "cleaned out" first.
    "I sometimes wonder if it's realistic to be on the front line at this age.
    companies tolerate the existence of roles like ours? "No one gave an answer.
    time did not wait for who to find the meaning of the answer, another departure seems to be in sight, "now the leadership has recently come to me, said that the customer relationship is not good."
    " may be a reason to lose, the leader does not agree to use the mail way to communicate, and rely on good performance Paul brother also supported the leader's conversation.
    "My intention now is to argue, or take up legal arms to protect themselves, even if a fish dead net broken."
    wait for the end really can not go on, go out to do their own projects, do not give people to work.
    " has been a representative for many years, and a little change has made Baoge a little more and more unable to understand.
    said that foreign companies now generally want a strong executive line, it is best not to think of brainless implementation, there are ideas can not eat.
    " marketing, training, legal compliance, said to be the cost of sales
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