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China Paint Network
News: Now, with the
Coatings
market this cake is getting bigger and bigger, more and more investors are pouring into the paint industry, with the intention of eating the "explosive" profits, which led to the paint industry is overcrowded, market competition white heat. In such a situation,
coatings companies
how to obtain profit growth? In fact, as far as the time is concerned, paint enterprises must not be too impatient, need to calm down, secretly save, strong patience, in the final victory.
, the bigger the paint enterprises, the greater the market pressure to bear, if their competitiveness can not be improved, enterprises are likely to be in the weak meat strong food paint market was eliminated. But the pursuit of competitiveness is not fully adapted to the current paint market, in today's fierce competition in the market, enterprises need to be competitive, but also need to have explosive power.
In the face of innovation-driven transformation and upgrading, and the resulting new normal, the coating industry in overcoming homogenization and overcapacity and increasingly mature, standardized new period, will pay more attention to differentiated competition, cultivate and expand brand awareness and influence, at this time coatings enterprises need more than endurance. In addition to full of energy and explosiveness, coating enterprises at this stage, but also need to be able to maintain a live, long-lasting competitiveness, that is, competitive endurance.
competitive endurance is not in the face of a white-hot competitive market, insist. Only consistent implementation, innovation, change, endurance, faith, health, perseverance and other aspects of persistent homework, in order to survive in the white heat of the competitive environment.
first, continue to be profitable. Sustained profitability is a kind of ability, but also an important performance and composition of competitive endurance. The survival of an enterprise is simply profitable, otherwise it will not exist. But how to market competition white heat, how to brandish the price butcher knife because of homogenization, how to achieve in the high cost, market adversity to survive, strong, is also an endurance competition.
, strengthen management. The management gap has always been the weakness of domestic paint enterprises, and some enterprises have begun to show the characteristics of "big enterprise disease", which is very dangerous. Management is the eternal theme of enterprises, managing benefits is the eternal law, learning from international advanced management concepts, digestion, absorption and innovation, so that management has become the main energy to enhance the competitive endurance of enterprises.
again, the ability to innovate. Innovation is an insaudible driving force for enterprise development, and innovation is a new dynamic to transform and upgrade and enhance competitive endurance. Domestic paint enterprises in the face of innovation short board, but shoulder the responsibility of building an upgraded version, the dream of a strong country, only to fully open the wheel of innovation drive, in order to complete this heavy responsibility. And this, not only to enhance the competitive endurance of enterprises, lasting competitiveness, but also better tomorrow.
, from many angles, the competitive endurance of the paint market also shows different effects. Now the paint market competition situation is grim, paint enterprises can only break through from a point of view, in the reverse situation to seek long-term development.
, the future market competition will inevitably be more intense, and the severity of the market environment also means that paint companies must have enough patience and perseverance to allow themselves to go longer. Therefore, paint enterprises must constantly create excellent "physical quality", so as to be afraid of wind and rain in the market competition!