Long Wei Group grabbed the market to warm up the first opportunity Hi-Ting marketing work quarter open red

Since 2019, Long Yulilian around the strategic layout of the Group's global market, adhere to the "sell more products to sell good prices, and strive to achieve positive growth in corporate profits, sell profits" marketing ideas, seize the economic recovery of the production and sales season, bold innovation marketing management model, multi-measure, sales of titanium dioxide 735,000 tons in March, an increase of 607 tons over the same period last year, a new record high. According to statistics, in the first quarter of this year, the cumulative sales of titanium dioxide reached 160.6 million tons, an increase of 147,000 tons over the same period last year, an increase of 10.11%, successfully achieving the 2019 quarter open red.
Group titanium dioxide sales achieved a quarterly opening, especially in March sales record high, is the group's collective wisdom and hard work of the crystallization of the
China
. In order to achieve the 2019 sales target, at the beginning of the year, the group marketing department's leadership team early action, planning good deeds, the spirit of "professional occupation, 6P linkage, strict commitment, good at listening, responsible for the end" sales and service policy, closely follow the goal, in a solid promotion of group marketing Work on the basis of deep integration, open the way, open up the market, seize all market opportunities that can be seized, go all out to strengthen product brand publicity, multi-sale products, sell good products, firmly take the internationalization of the market route, especially in Europe, North America set up independent operation of sales organizations, in-depth development of the international market.
in accordance with the strategic deployment of the Group, the sales company according to the region, responsible person solidly implement the first quarter of 2019 150,000 tons of titanium dioxide sales target, and refine the task, timely tracking sales completion. Efficiently and pragmatically carry out weekly meetings, monthly sales work regular meetings, is a solid promotion of the company's marketing objectives to achieve an effective form. At the end of each month, the sales company carefully summarizes the actual sales situation of the month, combined with the market key target customer base next month, the sales target will be broken down to the responsible person corresponding customers, such as January and February is ink, master grain season, the key sales company TR-52, LR-982, LR-108 products;
In addition to targeted marketing work, give full play to the industry leadership role of large enterprises, flexible grasp of the market initiative, in the sales up at the same time, the Group sales department to review the situation, in 2019 two increases in the company's main product prices, titanium dioxide prices have achieved two Consecutive rise, February and March two single domestic increase of 500 yuan / ton, the international increase of 100 dollars / ton, for the market to good laid a solid foundation, by domestic counterparts, about 40 manufacturers have sent letters announcing price increases, won a good group price increase effect.
company's titanium dioxide sales record high, in addition to the efforts of the enterprise sales team, but also the market recovery situation to a good embodiment. The company's titanium dioxide products nearly 60% sold to foreign markets, in recent years, the international demand for titanium white powder showed an upward trend. In the domestic market, with the Spring Festival after the downstream enterprises began work, titanium dioxide industry has also entered the annual peak production and sales season, so there is the current market volume price rise situation.
in the industry's growing business climate, Longyu Lilian has begun to step up the industrial chain upstream and downstream layout.