Maotai a bottle difficult to find, buy for 400 yuan compensation, the word of national wine has been dismantled, Maotai town look forward to Maotai price increase!

No matter how Maotai changed its name, how personnel changed, Maotai wine or a bottle of hard to findThere are only two Maotai outlets in Maotai Town, one is the National Wine Culture City and the other is the Maotai International HotelHowever, the two wine sales also set a number of conditions to buyThe previous location can only buy one bottle a month with an ID card, the latter location can only be purchased by guests staying, and one person can only buy two bottlesOn June 30, , Guoliquor Maotai was officially renamed Guizhou Maotai (988.500, 7.30, 0.74%)More than half a year, Maotai Group has undergone a lot of major changes, such as the development of a leadership greeting record system, Maotai's former chairman Yuan Renguo was double-opened, the group has major personnel changesAs a well-known domestic wine company, Maotai Group's every change has become the focus of attention, but also caused a lot of controversy、,,,。the door of the "national wine" word has been removedon the afternoon of July 2, once into the Maotai town boundary, Maotai wine advertising, to Maotai named real estate, roads, etcwill be covered into the eyeSince the name change, some buildings on the ads have not yet changed, still write is the national wine MaotaiHowever, Maotai Group's door originally written "National Wine Maotai", "National Wine" word has been removedafter the name change of Maotai Group seems to be unaffected, the packaging workshop machine is still running at high speed, packaging workers sit neatly in a row, tethered, boxed .Action Liso is competentThe winery also continues to sound rumbling, although others can not enter, but still can smell a strong smell of winebut behind this busy pace, but the personnel many undercurrents surge, change alternatethe first big change is undoubtedly the end of Yuan Renguo's eraIn May this year, according to the Guizhou Provincial Commission for Discipline Inspection, Yuan Renguo seriously violated political discipline and political rules, engaged in power, power, money, money trading, for illegal dealers to engage in illegal operation of Maotai wine, seriously damaged the Maotai wine marketing environment;Since Yuan Renguo's sudden departure in May last year, Li Baofang has taken over the helm of Maotai GroupHowever, on July 2 this year, Maotai again changed the leadership of the Group, Li Baofang no longer serves as general manager of Guizhou Maotai Winery (Group) Co., Ltdin Guizhou, China, no longer acting as general manager of Guizhou Maotai Wine Co., Ltd.;sell wine outlet long long Maotai is still a bottle difficult to findno matter how Maotai changed its name, personnel changes, Maotai wine or a bottle of hard to findThere are only two Maotai outlets in Maotai Town, one is the National Wine Culture City and the other is the Maotai International HotelHowever, the two wine sales also set a number of conditions to buyThe previous location can only buy one bottle a month with an ID card, the latter location can only be purchased by guests staying, and one person can only buy two bottles, on the afternoon of July 4, on the first floor of the Maotai International Hotel, many people have lined up at the door of a store with the words "Guizhou Maotai" and a security guard dedicated to maintaining orderThere are staff pushed to a car box of Maotai, not waiting to enter the shop, on the crowd, security had to come forward to disperse the crowd, pulling his voice non-stop shouting queueThese customers are maotai International Hotel guests, many people do not hesitate to spend 700 yuan to several thousand yuan to obtain the eligibility to buy wine, in their hearts, the name changed, but the wine has not changedIn the national wine culture city is also the same, many people specifically spend 60 yuan tickets to come in line to buy Maotai wine, although can only buy a bottle, but relative to the way to stay in the hotel, the cost is much lowerNo matter which location to choose, in their hearts, so much time to start "Maotai", is worth itThere are liquor industry dealers said that Maotai wine on the supply of supply, there are many dealers like to hoard, especially after Maotai name change, hoarding more, the market can flow Maotai is few, many people pay a big price to start Maotai wine can also be understood generation spent 400 yuan to buy a bottle of wine because of various conditions of purchase restrictions, Maotai Town has also given birth to the "buy- " group Liu Hong, a wine vendor at the hotel, told reporters that in order to be able to buy Maotai wine, specifically in this squat, commissioned guests to stay here to help buy wine, can get 100 yuan to 400 yuan range of fees If you can buy a five-star Maotai wine, you can get 400 yuan "Guests' compensation will be priced according to the level of Maotai wine." Liu Hong said, "Some guests come to check in to buy wine, so we will keep an eye on those who come for something else." To be paid, many guests are willing to do it " Liu Hong tells us that sometimes they spend more than 700 yuan to open the cheapest room to qualify for wine, but still get a lot of difference from it." Some wine even if the cost of hiring and opening a house, a bottle can earn thousands of dollars after the difference, good times a month can sell dozens of bottles of Maotai " Maotai town Mo's driver Mr Li in addition to the driver but also help people buy wine, "base" in the National Wine Culture City He can use his ID card to buy a bottle of Maotai a month, and he will also pay to buy a hand, a bottle of wine is paid 200 yuan "Some guests don't want to queue, or some people don't want to queue up for themselves, and if someone can help in the queue to buy, they're willing to pay more." can not only Maotai should be a in fact, in the industry, as long as the quality of wine has not changed, not to name the actual name of Maotai sales will not have any impact, Maotai removed the word "national wine", but can provide a level playing field for other categories of liquor industry "Who does well, who is the national wine, so that other liquor enterprises are more motivated, conducive to optimizing the market competition environment." A local liquor dealer told reporters, can not only Maotai, should be a hundred flowers in full bloom a network named "Maotai 900 yuan is not really high" Maotai investors said that Maotai to the country wineization is first of all to comply with trademark law As for the sale, Guizhou Maotai wine has been recognized by the vast number of consumers, its historical origin can not be changed, no national wine title it is also the "king of the uncrowned", so the national wine will not affect its sales change of leadership team, some people feel that the overall point of view is a good thing, the capital layer and the management layer at least in the form of separation, in line with the governance guidelines of listed companies Data show that Li Baofang from the Economic and Trade Commission airborne, Li Jingren from the reservoir and immigration, this team change, some leadership is not from Maotai internal cultivation of talent, no longer follow the Maotai internal training and promotion of successors tradition in addition, liquor analyst Cai Xuefei in an interview with the media, Yuan Renguo was investigated and Guizhou Maotai internal continuous anti-corruption action, will certainly be able to effectively combat the market hoarding, speculation phenomenon, Maotai wine prices return to normal levels have a certain guiding role Maotai Town 2,000 wineries, looking forward to Maotai price Chishui River wine merchants everywhere, sales of "Big Brother" by fate into the town of Maotai, Guizhou Province, a strong smell of wine "China's first wine town" name, can also feel from this wine one or two Maotai town is famous for its "Maotai" wine, but Maotai town's wine is more than "Maotai" one Maotai's brand status has brought a lot of development opportunities to the liquor industry in the whole town of Maotai, and many liquor companies have hitchhiked, but not many of them are really going out Locals say there are more than 2,000 wineries in Maotai town, but only more than 300 have been registered wine companies everywhere despite the Chishui River, the town of Maotai in July is still dry, hot, near the riverside air, the smell of wine is even stronger Riverside, mountainside, large and small wineries everywhere Maotai town of wine enterprises are stationed along the banks of the river, along the Chishui River walking, wine-making enterprises, wine-selling merchants in a series of dense and axon How many liquor factories are there in Maotai Town? Some say there are more than 2,000, others say there are more than 3,000 or more However, the most conservative figure is not less than 2000, but only 300 registered, of which, well-known wine companies are no more than a dozen Mr Li, a local liquor distributor , told reporters that the figure was justified A few years ago, there was a local management model, all wineries according to the cellar charges, and finally a bit of the size of the winery statistics out of more than 2000, which is not a small private workshop Mr Li introduced, Maotai Town's liquor industry in the golden period concentrated in 2008 to 2013, during this time, liquor manufacturers rapidly expand, fierce competition, sales performance is also rising year after year in addition to the unique geographical environment and other advantages, to a large extent, the influence of Maotai Public information shows that after 2009 to become the first brand of liquor, Maotai once again, for the development of the liquor industry in Maotai Town has brought opportunities Coupled with the Guizhou provincial government and related policies support, the various capitalbegan to invest in Maotai town's liquor resources, for a time, this small town on the Chishui River, the liquor industry everywhere flowering " to give a simple example, we go to the field to promote the town's liquor brand, said the brand many people do not know, but we say it is Maotai town, the other side will 'look at the other side' Mr Li joked, "There's a feeling of being a big brother." " squatting point wine seller Maotai town's unique climate environment and terrain advantages, the achievement of Maotai wine, but also the achievement of Maotai town's liquor industry In turn, The liquor industry in Maotai Town has also made the people of Maotai town In the words of the locals, in Maotai town, every household is called a wine house In addition to the production of wine, wine sales, in the winery, etc , there have also been squat selling wine Unlike ordinary sales, they have fixed places to sell wine, such as Maotai Group compound, scenic entrance, as long as someone mentions wine or ask the way, there will always be some strangers come up to ask if to buy wine Mr Mr He is one of the squatters His work scope is concentrated in a Maotai Group packaging workshop in front of a few hundred flat open space, in a small area, he can "pick" a lot of business He said that when Maotai used the village land, he had the opportunity to work in Maotai Group, but he was only 19 years old, because do not know what to go to, so many years have passed, although there are regrets but do not regret, now become a squat wine seller, not only free, income is also considerable "I sell several brands of wine, and my customers are big and small." Mr He said, like their own squat selling a lot of wine, on these hundreds of flat open space there are more than a dozen squat selling wine, Maotai Group there are many other places Why choose to sell wine in this way? Mr He with Maotai town people's unique pride summed up: "before Maotai to the world, now the world to Maotai." " this kind of squat sales in Maotai town everywhere, buy wine people are also come and go However, the industry introduced that the sale of wine is likely to be a label, buy wine is not necessarily real wine force "Maotai" a small town carrying thousands of wineries, the overall living environment is still relatively difficult, there is Maotai status unshakable, there are large and small wineries in the fierce competition Many manufacturers are looking forward to Maotai can increase prices, Maotai as long as a price increase, their living space will become larger, sales can be significantly increased "We are looking forward to the price of Maotai, Maotai price increase, our performance will soon come up." A wine sales staff told reporters, in fact, many enterprises are willing to Maotai "All want to be able to do like Maotai, Maotai wine in the town also played a role model, for other wine companies have advantages and disadvantages." the large and small commercial streets of Maotai Town, almost all of which are filled with liquor stores Reporters found that many wine house names are with the word Maotai, if not carefully look, will think it is Maotai wine For example, there is "Maotai town bulk wine" "Maotai town wine", and so on, it seems that always want to link with the word "Maotai" In the commercial street of Maotai town, the hotel is named after the wine, even the breakfast shop is hanging under the brand name, want to find another shop seems very difficult to see people dazzled Ask the owners of these hotels and breakfasts, they all have their own wineries a regular winery staff Mr Qin introduced, in Maotai Town, many wine enterprises are family-owned enterprises, some family businesses do not.