Marca International Brand Exhibition China's first exhibition landed in Shenzhen, opening a new chapter in China's own brand.

recent years, China's online and offline business super and new retailers have entered the market for their own brands. Box horse fresh, Beijing-Tokyo, NetEase strict selection, Taobao heart selection, Yonghui supermarket, Suning Tesco, China Resources Wanjia, Shenzhen Tianhong, etc. are retailers to open a new chapter earlier, is China's own brand exploration on the road to the leader, but also seize the opportunity of the development of its own brand in the country. Own brands are becoming the new air of retail competition.. Based on the growing market for Chinese brands and the huge potential for growth, bologna exhibition group from Italy has decided to officially introduce the Marca by Bologna Fierere Bologna brand exhibition and summit to China. In the context of China's retail industry transformation, The presence of Marca by Bologna Fiere reflects the important role of the own brand in China's business transformation, and the development of the own brand can not only improve and stimulate consumption level and potential, but also have a good guiding significance for China's consumer market.. Marca China International Private Label Fair will be held from June 8 to 10, 2021 at the Shenzhen International Convention and Exhibition Center (Bao'an New Pavilion), hosted by Bologna Exhibition Group of Italy and Borona Exhibition (Shanghai) Co., Ltd. As the first international brand exhibition in China, Shenzhen International Brand Exhibition not only for high-quality manufacturers to expand their own brand sales channels, but also for its development of distribution and e-commerce channels. With an exhibition area of more than 20,000 square meters, the exhibition will attract more than 500 exhibitors from nearly 30 countries and regions, as well as more than 20,000 professional visitors.. The exhibition features the Marca Food Zone and the Marca Fresh Fresh Food Zone. As the largest exhibition area in the exhibition, the food area covers the most active categories of its own brands, including casual food and confectionery baking, beverages, seasonings and agricultural by-products, canned food and condiments. The Marca Fresh Fresh Zone will feature "raw" and "fresh" themes by showcasing agricultural and aquatic products (including fruits and vegetables, meat and poultry, seafood, seafood, etc.), refrigerated and frozen foods, and pre-made foods.. During the exhibition, exhibitors can access high-quality business super, new retailers, social e-commerce, e-commerce platforms, professional stores, brand operators, hotel catering, wholesalers, distributors, agents, and import and export traders and other audiences. Through cooperation with domestic and foreign private brand industry innovation technology institutions, associations and industry media, Shenzhen International Private Brand Exhibition will launch nearly 100 thematic forums and activities, in sharing business opportunities and market prospects at the same time, for exhibitors to bring additional exposure opportunities, to help enterprises more efficiently maintain customer relations, expand business cooperation, promote new products and services, enhance brand image, so as to win an advantage in the market competition.. Shenzhen, Dawan District, production and technology closely integrated, science and technology and trade to promote each other, national economic development strategy deployment. "Time Opportunity , Policy Endorsement , New Retail , And Regional Advantage" has created a solid foundation and all the favorable conditions for the Shenzhen International Brand Exhibition, which will open in 2021!. Introduction: Bologna International Private Brand Exhibition and Summit, ItalyMarca by Bologna Fiere is a large-scale international private brand professional exhibition organized by Bologna Exhibition Group, Italy, in cooperation with ADM Italian Supermarket Retail Association.. Held in January each year, the exhibition has been successfully held for 16 years and has become the leading industry event in the field of European own brands. The 2020 exhibition showed strong growth, with the number of professional visitors increasing by 19% from 2019 to 12,088, the number of exhibitors increasing by 20% year-on-year to 894, and the total exhibition area increasing by 18% year-on-year to 44,885 square meters.. The exhibition is dedicated to the Bologna Brand Exhibition Academic Committee, the members are from the international well-known retail brands of the own brand traders. The Committee is deeply involved in the exhibition activities, providing valuable professional support and potential business opportunities for all participants.. Organiser Bologna Exhibition GroupGroup has a history of more than 100 years and is the second largest exhibition group in Italy and the world's leading trade show organiser. The Group's exhibition projects span Europe, the Americas, Russia and China, and it manages four pavilions in Bologna, Modena, Ferrara and Bari. Each year, the Group hosts more than 100 high-quality exhibitions in Italy and overseas, attracting more than 25,000 companies and 2.2 million visitors. The Group's world-class exhibitions include The Bologna International Beauty Show, Bologna Ceramic Bathroom Show, Bologna International Children's Book Fair, Bologna International Private Brand Exhibition and Summit, and Bologna International Pet Products Show.. Bologna Exhibitions (Shanghai) Co., Ltd. Borona Exhibitions is a wholly owned subsidiary of Bologna Exhibition Group in China, established in Shanghai in 2007. The Company is fully responsible for the Chinese mainland business in Hong Kong, Hong Kong, Macau and Taiwan. To date, the company has been involved in nearly 30 exhibition projects in the fields of health/beauty and health care, culture and publishing, agriculture and garden machinery, automotive equipment industry and intelligent technology, biomedical and pharmaceutical, services/leisure and food. In accordance with the Group's strategic deployment and development plans, the company will continue to grow and strengthen the company's existing exhibition projects, and actively develop more high-quality Italian brand exhibitions in China and Asia.The landing of the first Shenzhen International Brand Exhibition heralds the arrival of a new era of global retailing, welcome friends from all over the world to attend the conference, look forward to next year in Shenzhen together to open a new chapter of China's own brand!.