Marketing: the skill of choosing network investment platform for coating enterprises

Core tip: in recent years, with the increasingly mature coating industry, market competition intensified, coating industry network marketing is also more and more popular For coating enterprises, the low cost and high efficiency of network investment is becoming the reason for coating enterprises to carry out network investment The most important thing of network marketing is to choose a high-quality network investment platform There are hundreds of domestic coating investment platforms How to choose coating enterprises? Paint agent, top 10 Chinese wall paint brands Recommended introduction: interior wall paint and exterior wall paint can achieve beautiful, clean and pleasant effects, but the effects in different environments are different, so the color of the paint will be different There are ten brands of Chinese paint, ten brands of global paint, ten brands of Chinese wall paint, and ten brands of Chinese paint, Famous trademark of Chinese paint and coating In private rooms, most of us choose according to our own personality, personal hobbies and living habits The younger generation will choose the interior wall paint with rich colors and bright colors, while the older ones will have some working experience Home of coatings news: in recent years, with the coating industry increasingly mature, market competition intensified, coating industry network marketing is also more and more popular For coating enterprises, the low cost and high efficiency of network investment is becoming the reason for coating enterprises to carry out network investment The most important thing of network marketing is to choose a high-quality network investment platform There are hundreds of domestic paint investment promotion platforms How to choose a paint enterprise? First, choose an Internet investment promotion platform with high popularity and good service to judge the popularity of the website through two points: 1 Use search engine to query: recommend the use of "Google" and "Baidu", type in the key words "paint investment promotion" The higher the ranking, the more popular the platform is; 2 Website establishment time: the longer the establishment time is, the more agent customers are accumulated, and the more popular; third, whether the website information is updated in time and whether the design area is extensive On the other hand, in addition to having a large number of popularity, the powerful investment website can also provide competitive services for coating enterprises and agents After all, the competition of paint network investment is fierce, and good service has become the unique skill of investment website Those investment promotion platforms that meet the personalized needs of users and carry out service innovation can attract more and more agents and coating enterprises to settle down and form a virtuous circle 2 After making a systematic publicity plan and selecting the right website, it is necessary to make a publicity plan After all, there are thousands of products on the website of investment promotion, which can not be separated from systematic publicity planning to improve product attention Combined with the product characteristics and investment budget, a systematic publicity and promotion plan can achieve twice the result with half the effort Make full use of resources Paint enterprises should make full use of the resources and services provided by the investment platform Some investment promotion websites will provide agent directory, contact information, agent demand, etc paint enterprises should make full use of these effective information and take the initiative In the way of communication, online investment promotion does not rely on a single way of publicity, it needs to rely on a variety of ways to play a combined fist In addition to buying the advertising space of the investment promotion platform, we also carry out e-mail marketing, soft text marketing, industry word-of-mouth marketing for potential agents, fully learn from the marketing methods of other industries, and make bold innovations 3 Practical service is the cornerstone to carry out network investment promotion The ultimate goal is investment promotion Network is only a means Therefore, online investment promotion is also inseparable from investment promotion services More and more agents pay attention to the benefits brought by the products, but also pay more attention to the lasting degree of the benefits themselves This also puts forward higher service requirements for the paint enterprises which mainly attract investment Whether professional academic promotion services can be provided, whether products have clear marketing planning ideas, whether delivery and payment collection are timely, whether sales training services can be provided, etc are all considered by agents If coating enterprises can combine service with network technology and use the convenience of network information to carry out marketing service, it is also an effective way It is the basic condition for coating enterprises to attract investment online to build a brand of integrity on the Internet Through the network platform, enterprises can sincerely communicate with agents and provide real services, and establish a "home" shared by enterprises and merchants, which can ensure continuous visits and customer groups, enable agents to build trust in enterprises, and enhance the signing rate of investment promotion Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,