Marketing: three stages of network marketing development of coating enterprises

Core tip: with the increasingly fierce competition in the paint market, paint companies are looking for new development channels With the rapid development of Internet, network marketing has become the magic weapon of coating enterprises After three stages of development, network marketing plays an increasingly important role in coating marketing Three stages of network marketing development of coating enterprises Paint knowledge how about Akzo Nobel Powder Coating Recommended introduction: powder coating is a kind of coating with different form from general coating, which is in powder form It is a new type of coating, because of its own advantages and more and more known by people Let's introduce Akzo Nobel Powder coating Akzo Nobel Powder coating is a cost-effective coating solution, which can be applied to different kinds of products After the treatment of static electricity and fire baking, a tough and durable coating surface will be formed, with the least impact on the environment Since the introduction of this technology, powder coating has been able to continue to maintain the Paint Home News: with the increasingly fierce competition in the paint market, paint companies have been looking for new development channels With the rapid development of Internet, network marketing has become the magic weapon of coating enterprises After three stages of development, network marketing plays an increasingly important role in coating marketing The first stage of the three stages of the development of network marketing in paint enterprises: the initial development of network marketing, mainly to realize the network of information, namely, the online release of product information, online contract negotiation, online marketing, online collection of customer information, online marketing and other non payment e-commerce Realize the informatization of primary business services The second stage: network of information and funds to realize the network of information and funds, that is, to achieve online transactions, online payments, to achieve payment type e-commerce, based on supply chain management and customer management, to achieve intermediate business service information The third stage: to carry out collaborative e-commerce in an all-round way through network, to realize the network of information, capital and logistics in an all-round way: to realize payment type e-commerce and modern logistics, order type production and zero inventory Collaborative commerce emphasizes that the design and development of products, production and manufacturing, product sales and delivery, logistics and distribution, after-sales service, and even the final effectiveness evaluation are all carried out through the network and e-commerce platform, so that the upstream and downstream enterprises in the supply chain can work synchronously With the development of network, network marketing is becoming more and more mature In the future development process, network marketing will completely subvert the traditional marketing mode of China's coating industry and promote the new revolution of the marketing mode of China's coating industry Home of coatings is specialized in coatings, diatom mud, paint coating, coating technology, fire retardant coating news and coating, diatom mud, paint coating, coating technology, fire retardant coating decoration knowledge and decoration renderings,