"Net red food" must follow the trend rationally.

The original title: "Net red food" must be rational and follow the trend
These two years of Qingming Festival, people are increasingly unable to ignore a time snack from Shanghai, "green group." As a "net red food" phenomenon level representative, apricot flower building and other old characters by virtue of the "Internet plus" played a beautiful battle. But then, the food industry all kinds of red layer, strange status quo is also quite surprising.
According to China Voice reported on the 6th, "some online red food want to eat a mouthful, you have to queue for four or five hours; As a local media in Shanghai, the Liberation Daily's coverage is more detailed. In the People's Square, "If anyone can hand a few cups of 'happy tea' milk cover tea, one hand with a bag of 'Master Bao' meat pine mussings, will certainly attract an envious look." It's not how delicious these two new 'net red' dishes are, it's because the cost of queuing is too high, and if it's off-duty or double-day off, the queue time for both stores is basically about 5 hours. "If purchased from the hands of "Yellow", a cup of milk tea increased the price of 50 yuan to 100 yuan, and the micro-blog is circulating "Happy Tea" on the limited purchase and real-name purchase notice.
On the network, the vast majority of onlookers said they did not understand: if it is hanging three hospital well-known experts, platoon and even buy "Yellow" are understandable, but, a cup of milk tea as far as it is concerned? In particular, this milk tea shop is still a chain store, not just this one without a sign. However, the queue of up to seven hours clearly showed "as for", and because of the preferential policy of skip-the-line for pregnant women, there are also special mothers-to-be to buy milk powder money on their behalf. Correspondingly, there are app launched for the queue business, the yellow cattle not only have a platform but also organized.
, perhaps, after taking a photo with "Net Red Food", the number of likes received by the circle of friends can offset the human and financial costs of platooning or yellow cattle. After all, it's a clear price-list, wishful thinking. However, the food safety risks and potential violations of the law, or need to be brought to attention. For example, if someone because of eating "net red food" discomfort, but it passed through the "yellow cow" hand, the responsibility inside how to determine? For example, in the marketing methods that caused this queue, is there any false exaggerated propaganda, and is there any evasion of supervision?
Not long ago in February, the People's Daily reported that Hangzhou market regulators in the inspection found that WeChat friends circle fire for half a year a cookie production workshop, is a "three no" foundry, but also using the "QS" enterprise food production license logo. Afterward, the cookie operator said that the quality of biscuits produced by the founder met the relevant standards and did not enter the market, the relevant documents are being processed. But in any case, the truth about the undocumented production of these foods is being sat down. (Zhang Li)