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    Home > Food News > Food Articles > Opportunity for Chinese consumers to pursue high-quality fruit Brazilian melon

    Opportunity for Chinese consumers to pursue high-quality fruit Brazilian melon

    • Last Update: 2021-10-19
    • Source: Internet
    • Author: User
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    According to the Brazilian Export and Investment Promotion Agency (Apex-Brasil), industry-related agencies and consulting services company EuromoAccording to a study conducted by Nitor International, China is a potential market for Brazilian melon exports
    .
    Melon is one of the favorite fruits of Chinese people .
    In 2020 alone, China's consumption of melon will reach 12.
    4 million tons
    .
     
    The Brazilian website "Comex" reported on October 7 that, among fruits, Brazil is only allowed to export melons to China, but the process of obtaining export licenses for grapes and avocados is in progress
    .

     
    Although melons imported from Brazil are more expensive than domestically produced melons, for example, the average price of Brazilian melons is US$5.
    96 per kilogram, while the local price of melons in Xinjiang, China is between US$1.
    78 per kilogram and US$4.
    48 per kilogram, but Brazil The melon produced is considered a high-quality product
    .
     
    Euromonitor International’s data shows that Chinese consumers are looking for quality, not low prices
    .
    Research shows that Chinese people are most concerned about the production methods of products.
    For example, only 7.
    8% of Chinese respondents believe that "low prices" are the decisive factor in buying fresh food
    .

     
    Apex-Brasil trade and management analyst Guilherme Nacif believes that Brazil has a good opportunity to expand its market in China
    .
    "In this area, Brazilian exporters should strive to perform in online retail and expand their business
    .
    Online retail has become a particularly popular purchasing method
    .
    Brazilian melon is an opportunity for Brazilian exporters to increase their income
    .
    " He emphasized
    .
     
    Since the lockdown due to the new crown epidemic, online fruit shopping has become the norm in China
    .
    According to a survey conducted in September 2020, about 60% of Chinese consumers often buy fresh fruits online
    .
    Chinese consumers are very positive about the entry of new products because people have adopted healthier life>
    .
     
    Apex-Brasil recommends that Brazilian producers who want to export tropical fruits to the Chinese market label their products as "natural" and "non-GMO" and emphasize the quality of the food
    .

    Brazil Export ServiceMelon fruit
     
    The Brazilian website "Comex" reported on October 7 that, among fruits, Brazil is only allowed to export melons to China, but the process of obtaining export licenses for grapes and avocados is in progress
    .
     
    Although melons imported from Brazil are more expensive than domestically produced melons, for example, the average price of Brazilian melons is US$5.
    96 per kilogram, while the local price of melons in Xinjiang, China is between US$1.
    78 per kilogram and US$4.
    48 per kilogram, but Brazil The melon produced is considered a high-quality product
    .
     
      Euromonitor International’s data shows that Chinese consumers are looking for quality, not low prices
    .
    Research shows that Chinese people are most concerned about the production methods of products.
    For example, only 7.
    8% of Chinese respondents believe that "low prices" are the decisive factor in buying fresh food
    .

    consumer
     
      Apex-Brasil trade and management analyst Guilherme Nacif believes that Brazil has a good opportunity to expand its market in China
    .
    "In this area, Brazilian exporters should strive to perform in online retail and expand their business
    .
    Online retail has become a particularly popular purchasing method
    .
    Brazilian melon is an opportunity for Brazilian exporters to increase their income
    .
    " He emphasized
    .
     
      Since the lockdown due to the new crown epidemic, online fruit shopping has become the norm in China
    .
    According to a survey conducted in September 2020, about 60% of Chinese consumers often buy fresh fruits online
    .
    Chinese consumers are very positive about the entry of new products because people have adopted healthier life>
    .
     
      Apex-Brasil recommends that Brazilian producers who want to export tropical fruits to the Chinese market label their products as "natural" and "non-GMO" and emphasize the quality of the food
    .
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