Real estate recovery fragile paint industry old house re-painting is the focus.

China Paint Network:
real estate will be a comprehensive recovery has become the consensus of the industry. Because since the March 30 real estate New Deal, real estate sales data and price data are continuing to pick up, the first-tier city prices rose, showing a hot trend. But is this consensus valid?
1, sales have rebounded, but the overall pressure to go to inventory has not eased. From January to June, sales of commercial housing grew by 3.9% YoY, up 4.1 percentage points from January-May, while sales of commercial housing grew by 10.0%, an increase of 6.9 percentage points. But at the same time, at the end of June, the area for sale of commercial housing increased by 20.8% year-on-year, with a total area of 657.38 million square meters, which led to a national real estate de-ization cycle increased by nearly 15%.
2, the situation of fund withdrawal has improved, but the overall funding situation is still very tight. The overall source of real estate funds increased by 2.8% year-on-year in January-June, while the actual funds in place increased by 0.1% year-on-year, changing the decline in the first quarter of this year, but the january-June payables increased by 16.4% year-on-year, and 46% of these payables were not for engineering purposes. As a result, funding gaps and financial costs remain tight.
3, under the pressure of inventory and capital, the development progress of real estate enterprises has not recovered, is still in a very depressed state. New construction in January-June fell 15.8 per cent year-on-year and completed construction fell 13.8 per cent, about the same as the average for the past three quarters. More importantly, the growth rate of real estate enterprises' investment completion, planned investment and land acquisition area is still in the path of continuous decline, and there is no sign of slowing down. For example, land acquisition area in January-June cumulative year-on-year speed of -33.8%, down 1.4 percentage points from the first quarter, down 28 percentage points from the same period last year.
in the fragile overall recovery, the accelerated differentiation of real estate may be the biggest problem facing the 3-4 quarter. First, the first-tier cities led by Shenzhen and Beijing appeared a surge situation, real estate enterprises accelerated to the first-tier cities layout, second, the third-tier cities continued to accelerate the decline, third, large real estate developers in the national layout adjustment in the overall improvement in performance, but on the other hand, small real estate developers solidified in the third-tier cities performance accelerated deterioration. In Shenzhen, for example, real estate prices rose by nearly 20 per cent year-on-year in June, while in many third-tier cities prices fell by nearly 20 per cent year-on-year; The recovery in differentiation is generally a normal, but comparing the current round with the previous rounds of real estate recovery indicators can be seen that the degree of differentiation is much greater than in the past. The result of this strong differentiation may be: (1) a strong "siphon phenomenon", that is, a large number of real estate enterprises will re-lay out development strategies, accelerate the collection of various types of development funds to first- and second-tier cities; Instead of following the recovery driven by the first and second-tier recovery, (4) small real estate development enterprises will have a wave of closure, some county-level financial difficulties will be further aggravated, thus triggering local financial risks, (5) in the current capital chain is very tight, high corporate debt ratio, the tension of the local capital chain or the emergence of financial risks is likely to lead to global problems.
although the real estate basically out of the downturn, but the development is still slow, and with the change of uncertainty, which as a downstream real estate industry
paint
market, brought serious adverse effects. In this environment,
coal coating enterprises
want to change the cruel facts of the pond fish, we must re-adjust the market program, focus on the old house re-painting, broaden the market pattern, review the situation around the real estate "dead end", open up a broader market space.