Taking on the moral spirit, Jikang medicine lays a solid foundation for business reputation

[China Pharmaceutical network enterprise news] since the opening of the home store, in the past 20 years, Li Dequan has integrated his constantly explored, improved and revised concept of pharmaceutical retail business culture into every detail of the operation of Jikang pharmaceutical chain company And legal, standardized and standardized management has become the common core concept of 1600 employees (recently, Li Dequan (first from the right), chairman of Xinjiang Jikang pharmaceutical chain Co., Ltd., invited drug law enforcement officers to supervise and inspect the company's retail drugs.) In May of Xinjiang, durian is red The green logo of Xinjiang Jikang pharmaceutical chain Co., Ltd is shining in the sun Not long ago, the national pharmaceutical retail industry rating agency released the list of top 100 enterprises with comprehensive strength of national pharmaceutical retail in 2016 Xinjiang Jikang pharmaceutical chain company has entered the top 40, top 10 in the northwest and Xinjiang, up 36 places from the list published in 2014 This list, which takes the number of Direct stores, operation scale, sales performance, tax payment index, social reputation and other comprehensive assessment indicators, although it is only one side of the operation status of Jikang pharmaceutical chain company, it directly reflects its position and influence in the industry From a retail drugstore to 146 Direct stores, Jikang pharmaceutical chain has built its own brand in 20 years It's the value of Jikang pharmaceutical chain company to be a safe drugstore for the common people, but it can't be realized by shouting a few slogans For the pharmaceutical retail industry, quality, price, service, reputation and many other aspects are the core elements that determine the fate of enterprises "We never regard consumers as gods, but as family members." Li Dequan, chairman of the board of directors of the company, has a clear thinking: "drugs and equipment are not necessities of life All drug buyers are in poor health They come with responsibilities, trust and affection They need warm care and friendly services It is difficult for the normalized business thinking to become the core business culture of the pharmaceutical retail industry " In the 20 years since the opening of the store, Li Dequan has integrated his constantly explored, improved and revised concept of pharmaceutical retail business culture into every detail of the company's operation, and the legal, standardized and standardized management has become the common core concept of 1600 employees Legal operation is recognized by the civil society as the code of corporate ethics, while legal operation is the basic business operation and corporate culture construction bottom line of Xinjiang Jikang pharmaceutical chain company In Jikang pharmaceutical chain company, in addition to knowing the basic knowledge in the field of medicine, the working conditions must be proficient in food safety law, drug management law, drug administration protection regulations, Chinese medicine variety protection regulations, consumer rights protection law, anti unfair competition law and other laws and regulations, which is to keep the rule of law for employees Basic requirements of bottom line For the middle-level cadres of the company's management department, they need to master the law, trademark law, contract law, civil law and other more systematic and professional knowledge of laws and regulations It's true that only by doing enough homework can we get good grades From the day of entering the threshold of Jikang pharmaceutical chain company, it means entering the continuous amateur legal education class, which is the profound experience of all employees of Jikang Over the years, inviting lawyers, legal experts, industry experts and other experts to carry out the training of employees' knowledge of laws and regulations has become a part of the institutionalized construction of Jikang pharmaceutical company, and the continuous legal knowledge competition, assessment and evaluation organized by the company's legal department has become an important supplement to the company's legalized management system More than 2 million yuan of special funds for staff training and education is approved every year, which proves the importance of Jikang pharmaceutical chain company to the improvement of staff quality "The construction of the legal system is a high manifestation of the construction of the corporate social moral system." Li Dequan's thinking is always unexpected "In the corporate governance structure, the corporate ethics system standard directly determines the business ethics values of the enterprise We emphasize the construction of the legal system of the enterprise, which also includes the legal protection of the rights and interests of the company, employees, consumers, government, society and other aspects " To be a responsible enterprise is Li Dequan's firm belief He always insists that in the corporate governance structure, in addition to forging a high-quality staff, only the improvement of the legal system can achieve the company's standardized and standardized management objectives The soul of an army comes from the mind of its creator, and the core culture of an enterprise comes from the character of its decision-maker Li Dequan consistently adheres to the business philosophy of "being a conscientious enterprise", and integrates the social responsibility of corporate citizens into every detail of corporate culture construction The moral standard of Jikang pharmaceutical chain company determines the value orientation of the company, and also determines the position of the company in the industry and society "A century old brand needs carving and chiseling, and more importantly, deep cultural accumulation The core connotation of corporate culture is the reappearance of corporate ethics system in social practice " Li Dequan is very clear that "the pharmaceutical retail industry is a special industry, whether it is the price, quality, dosage and use of drugs, as well as the market control and tracking of special drugs, etc., we need to operate according to law and always be responsible to the consumers to the end, and the moral value orientation can be seen in the operation process of the company." Within Jikang pharmaceutical chain company, the whole audit process of supplier cooperation can only be signed after the approval of 47 gates such as pharmaceutical supervision, industry and commerce, quality supervision, etc However, it can only be decided after comprehensive evaluation by more than three third-party professional evaluation institutions More than 95% of the thousands of suppliers that cooperate with Jikang pharmaceutical chain company belong to manufacturing enterprises, and the other suppliers are the import drug trading institutions approved by the relevant departments of the state As a pharmaceutical retail enterprise with GMP qualification, protecting its own brand has become the consensus of all employees of Jikang Among these suppliers, it is not uncommon for Jikang to talk with one supplier for several years Quality and price are low, which is the bottom line of negotiation between the purchasing department of Jikang pharmaceutical chain and the solemn commitment of Jikang to market consumers Clear management path, clear business values and the company's moral value system constitute the business ethics benchmark of Jikang pharmaceutical chain company Under such a premise, Jikang pharmaceutical chain has kept its promise for 20 years On the one hand, such confidence stems from the company's belief in building the brand of "century old shop", on the other hand, it stems from the support and trust of many production enterprises cooperating with the company to Jikang Among the thousands of drugs and medical devices sold and operated by the company, Jikang has obtained the qualification of national first-class seller awarded by the supplier This kind of trust and pattern comes from the capital strength and marketing strength of Jikang, and more importantly, the business reputation and social reputation of Jikang The credit report of the people's Bank of China confirmed that Jikang pharmaceutical had no credit failure record in the past 20 years; the credit rating and credit rating of Jikang pharmaceutical chain companies, including state-owned banks and commercial financial institutions, have remained above AAAA Industry and commerce, pharmaceutical supervision, quality supervision and other departments of the autonomous region as well as the integrity files of consumer associations at all levels confirm that Jikang pharmaceutical has not had any bad consumption complaint records in the past 20 years, and the reputation of the autonomous region level "contract abiding and credit abiding", "honest operation" and "consumer trustworthy unit" has been maintained up to now The investigation and evaluation reports released by several third-party social credit agencies confirm that in the past 20 years, Jikang pharmaceutical chain has never been in arrears with suppliers' payment, employees' wages and any debt disputes, and has always maintained the honor of "honest tax payer" issued by tax authorities at all levels To be a respected enterprise is the vision of all employees of Jikang pharmaceutical chain company From a store 20 years ago to more than 140 stores, and into the national pharmaceutical retail industry top 100 enterprises, 1600 employees with practical actions to achieve their initial wishes Ge Zhixin, inspector of the Xinjiang Academy of Social Sciences, has been studying the marketing samples of Xinjiang enterprises for more than 30 years The Xinjiang enterprise development report edited by GE Zhixin has been officially published and released Hundreds of enterprises have become the samples of this research project related to Xinjiang's economic development strategy "The foundation of private enterprises is to realize the accumulation of social reputation first, and then lay a solid foundation for the shaping of business reputation." Ge Zhixin said that in the field of private enterprise development, Jikang pharmaceutical chain is a special case First of all, it is related to the hot spots of innovation and operation of retail chain enterprises in recent years Second, it is related to the hot spots of sensitive medical retail prices for many years Third, it is related to the right to life and health of thousands of households Ge Zhixin believes that although Jikang is engaged in the chain operation of special commodities such as medicine, medicine and equipment, it has become a unique commercial and cultural phenomenon in the local retail format of Xinjiang, and rarely can be surpassed The spirit of responsibility, morality and legal system is an important value element of Jikang pharmaceutical chain company in the process of enterprise modernization It is an undeniable fact that if Jikang pharmaceutical chain company lacks the spirit of moral responsibility, not to mention market competition, even in solving employee compensation design, enterprise system, enterprise operation management and other aspects, it is impossible to form a complete and stable structure system "The basic requirement of a modern enterprise architecture system is to have the spirit of morality, responsibility and responsibility." Li Dequan also believes that the spirit of responsibility includes not only the vision of the enterprise, the demands of employees, the needs of consumers, and the quality of service, but also a series of goals such as solving the employment of residents, creating social wealth, reallocating resources and promoting social development and progress through fair competition According to the research results of social organization and family structure of Chinese Academy of Social Sciences, 1600 employees of Jikang pharmaceutical chain directly contact at least 6400 family units, maintain more than 50000 personal social relations, and directly or indirectly affect the daily life of 150000 people The three-dimensional structure of social relations may be invisible, but the power of the social positive energy communication system constructed by the organization concept, the legal concept, the moral concept, the social concept and the value concept with the employees as the core of Jikang pharmaceutical chain company cannot be ignored by anyone At the same time, the healthy development of Jikang pharmaceutical chain company also proves to us a subversive truth In this regard, Ma Haixia, Dean of law and Economics College of Xinjiang Normal University, believes that Jikang medicine has abandoned the traditional business thinking mode and built a dual firewall of morality from both quality and price, taking consumers as the core, thus laying the foundation for the development of modern enterprises and winning laws and regulations