Under the wave of "innovation", paint companies can't wait to die

China Coatings Network
News: At present, in the
coatings
industry, in addition to life-based innovative design, coatings industry restructuring is also being led by the "innovation" wave. Leading
coatings companies
through information technology and high-tech, manufacturing and channel services in-depth integration, to achieve the transformation of enterprises from manufacturing to service industries.
National innovation is happening
coating enterprises to do e-commerce, not only to establish an e-commerce sector, but a positioning problem, not a tactical problem, but a series of enterprises related to management and overall development of strategic issues. "In the new normal of the Internet, innovation happens all the time and subverts people who subvert others." Industry insiders believe that online and offline combination, e-commerce and manufacturers combined, consumption and life will become the new normal of the Internet under the main connotation of e-commerce.
Can't sit back and wait to die, need to actively take countermeasures
2015 for the development of paint enterprises, both good opportunities and latent crisis, everyone living and intelligent concepts such as the landing, so that paint enterprises see the prospects for development; But with the property market and e-commerce between the left and right, many paint companies' direct stores and distributors are now operating in a bad state, even golden week sales are down at least 30% from last year. In the face of such a problem, the paint industry of course can not sit back and wait to die, to actively face, and take countermeasures to get out of the predicament.
quality as the root, service-based
understood that for a successful enterprise, the quality of products determines the height of the enterprise; Of course, service is also one of the keys to success. "Quality as the root, based on the market; Service-oriented, treat customers well", in the era of quality for the king, consumers no longer pay attention to the price of paint products, but more and more attention to the cost-effective products, product quality is the embodiment of the comprehensive strength of paint enterprises.
To improve quality and service in the first place
coating enterprises should pay attention to the investment in paint quality, coupled with strong innovation ability, research and development in line with consumer demand for paint products, supplemented by perfect after-sales service, in order to firmly grasp the hearts of consumers in the fierce competition. In the paint O2O market a happy situation, paint enterprises if they can do their job, dedicated service customers, want customers to think, will be better integrated into this market. Opportunities are reserved only for those who are prepared, the same, but also for those who are prepared, and in the future, if enterprises can put the improvement of quality and service in the first place, they will be able to occupy a favorable position in the fierce market competition.
2015, if coating enterprises want to go out, they must actively adjust their development strategies according to market demand. Seize the market demand, seize the opportunity to gain market share.